2010 TURNED OUT TO BE QUITE A YEAR FOR THE COMMUNICATIONS DEPARTMENT: • Implemented Media/Advocacy trainings for three AILA Chapters • Produced and launched AILA’s Solutions manual, video and campaign • Handled the media fallout of Arizona’s SB1070 and the DREAM ACT • Executed a New York Media Tour • Answered a record amount of calls from the media • Distributed four radio PSA’s regarding UPL • Delivered two national radio tours • Secured placement of an ad featuring the AILA Logo and Solutions campaign website address on billboards at NY’s Times Square and on the Las Vegas strip seen by millions of visitors
It certainly was an exciting year and the de- partment proved to be at the top of its game when it came to framing the immigration debate and educating the public to the issues at hand.
The Solutions ad campaign takes over u Times Square and the Las Vegas strip.
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MEDIA INQUIRIES AILA’s national office has received and answered a record breaking 716 calls from media for the year, surpassing last year’s total of 576. Te inquiries lead to over two thousand articles with comments from AILA spokespeople.
MONTHLY FEATURE STORIES AILA distributed six feature stories during 2010. Te stories touched on issues such as UPL (four times—two in Spanish and two in English), the DREAM Act, and the need for CIR. Te stories have led to over 369 placements in newspapers around the country and have reached nearly 7.4 million readers combined.